The role of cultural and legal factors in shaping strategies for transferring human resource management practices in multinational companies: A case study of Holcim Algeria
Keywords:
Multinational companies, HRM transfer strategies, cultural factors, legal factors, Holcim AlgeriaAbstract
This study explores a key strategic challenge faced by multinational corporations: the transfer of human resource management (HRM) practices across different cultural and legal contexts. It focuses on the case of Holcim Algeria. The research adopts a case study approach and uses qualitative data collection tools, including document analysis, field observation, and semi-structured interviews. The data was organized and analyzed using the qualitative analysis software NVivo 14. Findings show that local cultural and legal factors serve as major constraints, compelling the company to adopt adaptive strategies. These strategies aim to preserve corporate identity while responding to local requirements. The legal framework was created to play a particularly influential role. This study offers both practical and academic insights into how HRM practices are transferred. It provides recommendations to help multinational firms succeed in emerging markets by striking a balance between global standards and local specificities.
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